All Categories
sidebanner

COMPANY CASE

Home >  COMPANY CASE

TEA President Visits DOMERRY to Explore New Directions in Global Themed Entertainment

Aug 28, 2026

Melissa Oviedo, President of the authoritative Themed Entertainment Association (TEA), paid an official visit to DOMERRY for in-depth high-level cooperation discussions. Capitalizing on TEA’s global industry influence and decades of professional experience, the visit established an efficient strategic communication channel for both parties. Focusing on four core sectors including amusement design, production implementation, technological innovation and global market expansion, the two sides exchanged in-depth views on industry challenges and development opportunities. This visit consolidates the bilateral cooperation foundation, facilitates the joint development of high-standard amusement equipment systems and global industrial resource integration, and unlocks new growth momentum for the industry, setting a fine example for international cooperation in the global themed entertainment sector.

111.jpg

Executive Visit Opens In-Depth Discussions

The President of the Global Theme Recreation Association of TEA, Melissa Oviedo, visited DOMERRY and engaged in in-depth talks. The visit was an important opportunity to establish direct channels of dialogue between the two sides, highlighting the core value of cross-sectoral cooperation in the development of the industry. The presence of Melissa Oviedo, in her capacity as the core director of TEA, has given both parties an authority to communicate with each other. The importance attached to this cooperation was demonstrated by the fact that the exchange was structured around the core issues of industry.

 

TEA's Authoritative Position in the Industry

TEA is an international authority established in 1991 and has so far brought together 1,600 leading global literary brigades, such as Disney and Global Film. As an established institution for many years, TEA has been at the forefront of global thematic entertainment industry development, issuing industry guidelines and setting up collaborative platforms that directly influence the development of world thematic entertainment. The 1,600 member institutions that cover the core of the global arts industry, ranging from the head theme park brand to related enterprises up and down the industrial chain, form a full-fledged industry ecological network, which also allows a wide-ranging industrial response to every TEA industry decision-making.

FIRST.png

Industry Background of the Visiting Executive

Melissa Oviedo, who has been with TEA CEO since 2024, has had more than 20 years of industry experience in deep-farming, with the core responsibility of integrating TEA ' s global strategy with international industry. The long-term accumulation of industries has enabled her to gain insight into the full chain of thematic entertainment industries, as well as to accumulate a worldwide network of industry resources. As the core manager of TEA, her work is directly linked to the global layout of the Association and the rhythm of industry cooperation, which was personally negotiated with DOMERRY, reflecting the priority of TEA in this partnership. Her professional background can provide both sides with a holistic industry perspective, ensuring that communication is both relevant to the real situation of the current industry and in line with long-term trends in industry development worldwide.

 

Key Topics in the Comprehensive Discussions

The event, which was conducted in depth, covered the entire spectrum of the entertainment industry, from its creative landing to its market expansion. Play design relates to the core experience of the thematic entertainment project, with production chains determining the quality of design ideas, technological innovation being the central driver of industry over time, global market opportunities related to the long-term growth space of industry, with four dimensions surrounding each other, constituting the core closure of value creation in the arts industry. Exchanges between the two sides have fully explored the real pain points and development possibilities of each dimension, leaving ample room for concrete follow-up cooperation.

 

A Shared Vision for Future Cooperation

Based on the outcome of this in-depth negotiation, DOMERRY will in the future work with TEA to advance the construction of high standards of play equipment and further explore the full new potential of the arts industry. Play equipment is a central vehicle for thematic entertainment projects, and the establishment of high standards will facilitate product quality improvement across the industry and can also provide better quality and safer experiences for consumers. Harnessing the new potential of the arts industry requires the integration of the global industry resources of TEA with the industrial practices of DOMERRY, creating synergies at the level of technological innovation, market expansion, and finding a new growth curve for the global thematic entertainment industry. This cooperation will also provide a reference model for international cooperation among a larger number of literary industry actors.

High-Level Visit Initiates In-Depth Talks

Melissa Oviedo, President of the Themed Entertainment Association (TEA), visited DOMERRY, where both parties held in-depth discussions. This visit served as a crucial opportunity to establish a direct dialogue channel between the two sides and highlighted the core value of cross-entity collaboration in the development of the cultural tourism industry. Attending as a key leader of TEA, Melissa Oviedo lent industry authority to the communications, ensuring that the discussions closely aligned with the overall development trajectory of the global themed entertainment industry. The entire session focused on core industry issues, fully reflecting the high importance both parties place on this partnership.

TEA’s Industry Authority

Established in 1991, TEA is an internationally recognized authority that has grown to include 1,600 of the world’s top cultural tourism institutions, including Disney and Universal Studios. As a long-standing organization, TEA remains at the forefront of the global themed entertainment industry. Its industry guidelines and cooperative platforms directly influence global trends in themed entertainment. Its 1,600 member institutions cover core players in the global cultural tourism sector—from leading theme park brands to upstream and downstream enterprises across the industry chain—forming a complete industry ecosystem. This enables TEA’s strategic decisions to receive broad industry support and response.

branding_TKP_2022-22g.jpg

Industry Background of the Visiting Guest

Her core provides assistance to the authorities in their efforts to ensure that they are able to do so.

Core Topics of the Comprehensive Discussions

The two parties conducted comprehensive, in-depth exchanges across four major areas: amusement design, production, technological innovation, and global market opportunities. These topics cover the complete value chain of the themed entertainment industry, from creative concept to market expansion. Amusement design defines the core experience of themed projects; production determines how well design concepts are realized; technological innovation drives industry evolution; and global market opportunities shape long-term growth. These four dimensions are closely interlinked, forming the core value loop of the cultural tourism industry. The discussions thoroughly addressed current challenges and future possibilities within each area, leaving ample room for concrete cooperation moving forward.+

IMG_6411.MOV_20260804_101625.403.png

Vision for Future Collaboration

But I'm not sure if I'm going to be able to do that, but I'm going to do it, because I'm going to do it, and I'm going to do it.

TEA President Visits DOMERRY to Explore New Directions in Global Themed Entertainment