A New Force in Trendy Entertainment: DOMERRY and Trendy Play Cube Launch Their First Sports-Themed Venue

DOMERRY and Trendy Play Cube have launched their first sports-themed venue in Hangzhou, creating a 6,000-square-meter hybrid destination that combines designer toys, physical challenges, and family recreation. The space is organized into IP display and interaction, all-age fitness challenges, and parent-child sports zones, supported by themed zoning and a circular circulation plan. With capacity for approximately 1,800–2,000 visitors, the project broadens the possibilities of urban leisure and provides a new model for integrating sports with trendy-play culture. The sports-led venue can integrate ninja warrior obstacle equipment, a commercial ninja warrior course, an indoor climbing wall for kids, and the adventure rope course into one coherent all-age experience.

New Partnership: A 6,000-Square-Meter Sports-Themed Venue Opens in Hangzhou

The new power camps in the tide game industry are constantly breaking down the built-in boundaries of business, and DOMERRY's play-in-the-tide partnership has been the focus of recent industry attention. The first gymnasium, created by the two parties, was officially established in the province of Hangzhou, with an overall plan area of 6,000 square metres. It also became the first gymnasium in the area of the tides, with a clear focus on sports, thus breaking the gap between the space used to play and the sports scene. As a representative movement of new players, this collaboration is not simply a confluence of scenes, but rather a recasting of the combination of tides and movements from the bottom logic, which binds the tide of the cubes to the operational advantage of the DOMERRY Amusement, providing an entirely new sample of subsequent business innovations.

Scenario Integration: Innovating a Multi-Use Space

This brand-new sports theme hall has jumped out of the built-in framework of traditional indoor parks, single-tide retailing, with 6,000 square metres of space divided by science into three main core functional areas: 1,800 square metres of twilight twilight twilight IP interactive areas, 2,200 square metres of full-age physical challenges, and 2,000 square metres of exclusive parent-child sports areas, creating a composite scene with both tidal spaces, sports entertainment, and multiple properties of indoor parks. The space preserves both trend-cube-signing and interactive modules and integration into age-appropriate areas of physical challenge, taking into account the exclusive needs of the parent-child movement, so that visitors to different claims can find a suitable experience. This attempt at innovative business has broken the limits of the rigid, static, tide-playing landscape of the past, making sport an extension of the tide-playing experience, and making tide-playing an emotional vector of the sports scene, further widening the range of the radiation population of the scene.

Planning Logic: A Comprehensive Experience Design

The whole project was planned around the core needs of the user experience, rather than following the stacking lines of the traditional theme halls, and instead immersed the motor and tide properties. (a) The design of the module on physical challenges is both fun and fit, and does not make younger participants feel too high a threshold and meet the demands of younger groups for sport challenges; The establishment of parent-child movement areas weakens competitive attributes, placing greater emphasis on interaction and accompaniment, and enables family groups to perform high-quality sport interactions in a fashionable environment. The project planning team has fully integrated the experience of DOMERRY's past site operations and the users of the tide cube insight, and has designed the theme partition + ring motion lines for 6,000 square metres, allowing the entire space to serve the core positioning of the motion + tide, avoiding the rigidity of business integration and solving the problem of motion redundancies and fragmentation that is common in the mass space.

Industry Value: New Possibilities for Leisure Formats

The emergence of the 6,000 square metres of sports theatre, which is the leading sports theme of the Landscape Hangzhou, can accommodate 1800-2000 people at the same time. The project provides a new complement to the Hangzhou urban recreational consumption scene. Indoor recreation in Hangzhou is mostly concentrated in traditional commercial complexes, single theme parks or tidal retail outlets, where there has not been a mature sample of an innovative business that combines sports and tides over 5,000 square metres. This collaboration between DOMERRY and the Tide Cube provides not only new leisure options for local consumers, but also a reference path for the expansion of the business of the new players, and the emergence of innovative business practices that may promote more cross-border integration in the future, further enriching the content matrix for urban leisure consumption, and opening up a new imagination for the subsequent layout of DOMERRY Cube.